Montreal, January 15, 2019 — Equisoft, a leading global provider of digital business solutions for the insurance and wealth industries, is excited to announce the appointment of Jean Y. Sabbagh to the newly created position of Vice President, Marketing, effective January 17, 2019.
Working closely with the product management and sales teams, he will be responsible for leading all marketing and communications activities across regions and business lines.
Jean is an accomplished executive, with over 14 years of experience growing business lines in B2B and B2C industries based in British Columbia, New Jersey and Kuwait. He has demonstrated a proven ability to develop strategic product marketing, sales and customer experience roadmaps to deliver significant value across digital and traditional marketing channels. In particular, Jean is focused on working closely with sales teams to align everyone towards a customer-focused plan that consistently produces measurable results.
Prior to joining Equisoft, Jean held various senior marketing and product roles in the financial services industry and consumer goods space. He led marketing teams and digital channels at global Fortune 500 firms and at fast growing national organizations. He holds an MBA in International Business from The George Washington University in Washington, DC., as well as Bachelor of Business Administration in Economics from Notre Dame University in Louaize, Lebanon.
“Jean will be a great addition to both our Marketing and Executive teams,” said Equisoft CEO Luis Romero. “With his international experience and proven track record in delivering consistent value across channels and audiences, no doubt that he will be able to lead our Marketing team towards delivering successful initiatives that will contribute to our future growth.”
Founded in 1994, Equisoft is a global provider of advanced digital solutions in life insurance and wealth management. Recognized as a valued partner by over 50 of the world’s leading financial institutions in 15 countries, Equisoft offers innovative front-end applications, extensive back office services and a unique data migration expertise. The firm’s industry-leading products include CRM, financial needs analysis, asset allocation, quotes and illustrations, electronic application, and client & agent portal. Equisoft is also Oracle’s main global partner for the Oracle Insurance Policy Administration platform. With its business-driven approach, deep industry knowledge, state-of-the-art technology, and a growing team of over 350 specialized resources based in the USA, Canada, Latin America, South Africa and India, Equisoft helps financial institutions tackle any challenge in this new era of digital disruption. Website: equisoft.com
Source: José Quiroz, Marketing Manager, 1-888-989-3141, ext. 273, firstname.lastname@example.org.