How do you define CX to create a multi-channel digital experience? Equisoft sat down with Rob McIsaac, Head of Life Insurance, Annuities, and Benefits at Aite-Novarica Group to get his insights into how insurers are solving the biggest CX challenges faced by the industry. Watch this interview to find out how organizations are harnessing the power of data to fulfill surging customer experiences, and how the need for enhanced digital CX is impacting the IT landscape.
Customer Experience - Driving Transformation
- What are banks and other non-industry players doing with CX that is absent from the insurers’ roadmap?